Q2 2026 cohort · 12 partner slots remaining
Distribution Partnership Program

We paint the stories.
You bring them to your market.

PetSoul is the studio behind hundreds of pet-business shelves. Become our distribution partner — add hand-illustrated pet portraits to your catalog, under your brand or ours, with wholesale margins and full fulfillment handled by us.

Become a Distribution Partner → See Partner Stories
Avg response: 4 hours · No minimums for co-brand · 30% avg wholesale margin
200+ Pet businesses
$1.2M Partner revenue YTD
~4 hrs Avg response time
30% Avg wholesale margin

Already stocked in 200+ pet businesses across North America, Europe & Asia

Whiskers & Tails
PAWS & CLAWSCO.
The Tail End
PAMPERED
PAWS
Furry Friends Co.
WAG MOREWOOF LESS
Bark Avenue
MUTTROPOLIS
The Pet Social
PET PANTRY& CO.
★★★★★

"Best partnership decision in 5 years."

— Elena, Whiskers & Tails
★★★★★

"+$180K year one. No-brainer."

— David, Paws & Claws Co.
★★★★★

"Quality matches our price point."

— Marcus, The Tail End
Why Partner With Us

Built for businesses that care about craft.

White-label & Co-brand

  • Your logo on custom packaging, gift cards, certificates of authenticity
  • Fully white-label fulfillment — your customers never see PetSoul branding
  • Or co-branded: the prestige of PetSoul with your storefront
  • Custom inserts and thank-you notes with your voice

Long-term Partnership

  • Dedicated account manager, quarterly planning calls
  • Priority production — 48-hour turnaround for resellers
  • Custom pricing tiers that reward volume and loyalty
  • Seasonal campaigns co-designed around your clientele

Built for Your Business

  • Wholesale margins averaging 30% — grow with every sale
  • Ready-to-post marketing assets (photos, captions, reels)
  • Simple order flow: from a dozen pieces to a thousand
  • Net-30 payment terms for established partners
Partner Case Studies

Real partners. Real numbers.

Click a business type to see how partners like yours have grown with PetSoul as their wholesale studio. [Sample data — for illustration of mockup]

📍 Portland, Oregon · Indie boutique · 1 location White-label · Partner since 2024
Sample · Maya · Watercolor

The Challenge

Loyal customers needed something memorable to gift — birthdays, memorials. Premium pet food doesn't carry emotion.

Partnership Model

Full white-label. 3 SKUs under Whiskers & Tails branding. Counter display + staff order portal.

+38%AOV uplift on portrait orders
42/moPieces sold after 6 months
+0.2★Google rating (4.6 → 4.8)

"Customers used to leave with kibble. Now they leave with something that'll hang on their wall for 20 years."

— Elena Martinez, Owner
📍 Dallas, Texas · 8 stores across Texas Co-brand · Partner since 2023
Sample · James · Oil

The Challenge

8-store chain wanted a premium upsell to unify brand experience. Custom portraits made sense — managing artists in-house didn't.

Partnership Model

Co-branded kiosks in all 8 stores. Quarterly seasonal campaigns co-designed. PetSoul handles all production.

+$180KAnnual revenue uplift, year one
12%Of customers now buy a portrait
96%Post-delivery satisfaction

"Our staff sells the story, they paint it. Margins and fulfillment made this a no-brainer — we're expanding to 12 locations in 2026."

— David Chen, VP Retail
Your Partner Kit

$2,400 worth of partner kit.
Yours the day you sign.

Every new partner receives a hands-on starter kit — designed so you can sell your first portrait the day you sign.

5 items in the box
$2,400 retail value
Day 1 ships when you sign
Most valued

3 Sample Portraits

Framed display pieces, hand-illustrated by your assigned artist team. Show real work to real customers from Day 1.

$1,200retail value · display ready

Marketing Asset Pack

Ready-to-post photos, captions, Reels templates, email sequences. Branded for your storefront, not ours.

$400design value · 40+ assets

Order Portal Access

Web dashboard for staff: customer order intake, photo upload, proof tracking. Plus 30-min staff training.

$300/yrsoftware value · unlimited seats

Custom Packaging

Your logo on inserts, certificates of authenticity, thank-you notes. Optional gift wrap with your brand colors.

$250setup value · branded SKU
Most valued

Account Manager

One dedicated contact for life. Quarterly planning calls, priority production line, exit support if needed.

$250/qtradvisory value · priority lane
Partner vs DIY

Why hand-illustrated is hard to do alone.

We've talked to 200+ pet businesses who tried in-house first. Here's what they said.

What it costs you
DIY in-house
Partner with PetSoul
Finding & keeping artists
3–6 months to vet, train, retain. One quits — you start over.
5 verified artists ready Day 1 · zero hiring risk
What customers wait
4–8 weeks, inconsistent. Half write back to ask "is this still happening?"
Predictable 12–14 days · 5–7 day rush available
What lands in your pocket
~10–15% margin after artist + frame + materials + your time
30% avg wholesale margin · scales with volume

"We tried in-house for 8 months. Hired three artists, two quit. By the time we had a steady process, we'd lost $14k. Switched to PetSoul — first month back to profit."

Jamie R. · Owner, Bark & Whiskers (Portland) · Partner since 2024

Marketing the offer
From scratch — photos, captions, Reels, email flows. Every month.
Done-for-you asset pack, branded for your storefront
Quality control
You're the QA, every piece, every time. Bad day = bad portrait shipped.
Two-step approval · unlimited revisions · 30-day guarantee
Customer support
Your evenings, every email, every revision request, every refund.
We handle proofs, revisions, returns end-to-end

Most partners break even on costs in month 2. By month 6, portrait revenue is the highest-margin SKU on their shelf.

You've seen the proof. Ready to apply?

Become a Distribution Partner →

Avg response: 4 hours · No long-term lock-in · Q2 2026 cohort closing soon

How Partnership Works

From conversation to keepsake, in four steps.

1
Day 0

Apply

Fill the form below. Tell us about your business, your customers, and what you'd love to offer them.

2
Week 1

Onboard

We schedule a 30-min call, align on white-label vs co-brand, and design your pricing tier together.

3
Week 2-3

Launch

Receive your partner kit: marketing assets, sample portraits, order portal access, and account manager.

4
Quarterly

Grow

Quarterly reviews, exclusive seasonal campaigns, priority access to new product lines before the public.

Quick Questions

Before you reach out…

What's the minimum order for B2B pricing?

Our wholesale tier starts at 10 pieces per quarter. We also offer co-brand partnerships with no minimum — you pay standard pricing but receive co-branded packaging and marketing assets.

Do you ship internationally for B2B partners?

Yes. We currently ship to North America, Europe, Australia, and most of Asia. For other regions, let us know on the form and we'll explore logistics options together.

Can I sell PetSoul portraits in my physical store?

Absolutely. Many of our partners display sample pieces and take orders in-store — we provide display pieces, order forms, and train your team. Customers receive their portrait by mail in 3-5 weeks.

What if my clientele is primarily cat owners / exotic pets?

Our artists illustrate every kind of companion — cats, rabbits, guinea pigs, reptiles, birds, horses. Tell us your audience on the form and we'll curate sample work and marketing assets that match.

How does pricing work — fixed wholesale or volume tiers?

Volume tiers. Starting at 10 pieces/quarter (~25% margin), scaling to 200+ pieces/quarter (~38% margin). Custom pricing available for chains 5+ locations or annual minimums. Full pricing sheet sent within 1 business day of inquiry.

Is there a contract length or exit clause?

No long-term lock-in. Default agreement is 12 months with 60-day exit notice. We've never had a partner exit involuntarily — but if it's not working, we make leaving easy.

Can I see real partner numbers, not just case studies?

On request — we can connect you with 2-3 existing partners (matched to your business size) for a candid conversation. We pre-arrange and never ghostwrite. Mention this on the form and we'll set it up.

Request a B2B Quote

Tell us about your business. We'll reply within 1 business day with a custom partnership proposal tailored to your goals.

🎨 White-label
🏷 Co-brand
🤝 Long-term partnership
✦ All of the above
We'll never share your info. Your request goes directly to our partnerships team.